A reinterpretation of textile heritage into prints that tell stories of where and why they are made. MATTER creates garments and accessories that accompany you through day and night, always with the ethos of comfort and versatility in mind.
MATTER’s purpose is to impact change beyond textiles — to make rural artisan production sustainable, shift designers’ approach to their process, and inspire customers to value provenance.
They seek to inspire intention in their process – the notion that every print holds a story, and every craft is a piece of cultural heritage. They want to inspire customers to value the importance of provenance – to ask where and why something is made, and by whom, and to expand a community that celebrates heritage.
They see themselves as a socially motivated brand because they are motivated beyond profit, which has traditionally been the singular unit of measurement of a business’ success. Driven by purpose and provenance, they want to be a catalyst for change, to be the foremost artisan-based brand pioneering industry change and sustainability of rural craft livelihood in Asia.
AS SEEN IN...
India, Malaysia, Singapore, Thailand