Long gone are the days when the first thing women took off when they got back home in the evening was their bra. And that is thanks to brands like Woron who makes comfortable and sustainable underwear that you’ll happily wear all day long!
Underwear that makes you feel fabulous, loungewear that’ll make you want to stay at home all day and swimwear that makes you feel sexy but sophisticated are just a few of the many Underprotection wonders. They sustainable materials such as organic cotton, bamboo, recycled wool, recycled polyster, Lyocell,…
Are you sick of buying underwear that ends up being completely worn out and loose after a having been worn only a handful of times? Organic Basics is here to solve that problem with their long lasting, high quality organic cotton basics.
Psst! Use discount code ETHICALFASHIONGUIDE20 to get 20% off your order.
Bold, confident lingerie and swimwear brand designed and produced in NYC. We can only be impressed by their fabric quality, range of styles, and commitment to making the industry more thoughtful without skimping on aesthetics and style.
United States, $$-$$$
Delicate, glamorous, sustainable and chic UK-made lingerie that’ll make you feel like you’re wearing a piece of luxury underneath your clothes. Have we mentioned feminine already? Their collection is handcrafted with eco-friendly materials such as bamboo, hemp, organic cotton, soy and Tencel.
United Kingdom, $-$$
Have you ever touched bamboo fabric? If not, you should! That’s the softest thing on earth. Want some gorgeous, soft and earth friendly underwear? HARA is exactly where you need to be! All of HARA pieces are made of organic bamboo, meaning they were grown without any pesticides, insecticides or fertilisers.
Underwear that embraces small busts, because they’re beautiful the way they are! Aikyou is all about making small-boobed women feel sexy and feminine, without any wires, paddings or push-ups. They feel that small busts are gorgeous, and we couldn’t agree more!
Bras that fit amazingly, are incredibly comfortable and come at reasonable prices? It does exist, and they come straight from Lara Intimates studio in London! Their bras sizes ranges from 28A to 36E, and more sizes are coming soon. Every Lara Intimates piece is made in-house in their studio in Central London.
Made from the finest fabrics, Essentials for Zula is a collection infused with the spirit of light summer days, healthy living, festivals, yoga and travels. All of their pieces are made in their family run factory, sourcing all fabrics locally within Thailand.
Tizz and Tonic is a team of two “girl-boss” sisters who source, design, make and market everything themselves, with the environment in mind throughout. Think bralettes, pants, bodysuits and loungewear in fun designs and eco-friendly materials that produce less than one small bin of waste a month!
Clothing always comes with a story, which can be terrifying, polluting and enslaving. Olly chose to tell beautiful stories, with their cotton panties. Made in Hungary, the cotton is organic and the lace is from Europe. Their panties have no pesticides, which means you’re not wearing any endocrine disrupters.
Passionate about sustainable living, ethical fashion and social justice, Morgane also founded Zero Waste Nest, as an attempt to demystify zero waste living. Her retirement plans are to adopt as many stray cats as she’s able to.