We chose to feature on the Ethical Fashion Guide brands that manufacture their goods in humane ways, but there’s a lot more to be cared about. Around 60 to 75 million people are employed in the process of making clothes. What’s the point of buying an organic, vegan and upcycled jumper if it has been made by an underpaid garment worker?
None, in our opinion. But that does not mean the other issues are not as pressing.
Cotton production is now responsible for 18% of worldwide pesticide use and 25% of total insecticide use. As our skin is the largest organ, these chemicals are passed into the bloodstream of the people wearing these clothes. Why not go for organic clothes? Or have a look at eco-friendly materials such as cork, hemp, Tencel or organic cotton!
Brands can play a greater role than simply selling beautiful clothing. We believe in using business to create a positive impact on people’s lives. Have a look at brands that support charities!
Some brands make the effort to be fully transparent about their supply chain, while others try to reduce their waste, or support a circular economy.
What if all we needed to create beautiful clothing exists already? Go for brands that use recycled materials or use surplus materials to manufacture their garments!
Or, how about those brands that love all beauties, not only the ones society told us at some point would be the only beautiful ones? Or brands that have come to realise that not everyone fits in a EU 36/UK 8/US 4?
Feeling like empowering women on their journey? Go for brands that are female-owned.
The rapid turnover of trends is the very specific characteristic of fast fashion. Support brands who are on a quest for slow fashion.
Are you sensitive to animal welfare? Have a look at entirely vegan fashion!